Being a Better Writer: Why Indie Isn’t Evil

Hello readers! I’m actually out of the office today, and this post was written in advance! So while you’re reading this, given the schedule I’m probably pressure-washing the underside of a 48-foot commercial fishing vessel.

Anyway, today’s post is another reader request. Understandably so, too, since the topic of Indie, or independent publishing, has been a hot one across the industry for the last few years. Last decade with some change, really. But the storm surrounding it has continued to swirl and continue to be hotly contested. Hence, why I often get questions about it, and even have talked about it before here on the site.

But this reader wanted it directly addressed as part of Being a Better Writer, not just in an opinion post or as a side piece on the site. So, today we’re going to talk all about independent publishing. More specifically, we’re going to talk about why it isn’t bad, which is what the reader specifically wanted to know.

So settle back, grab a snack, and hit the jump.

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The Pricing of Axtara – Banking and Finance … in 1994

Here’s a fun one, folks! About two years ago I wrote a post called The Price We Pay – Are Book Prices Too Much? which investigated a (still) common complain that books were needlessly expensive—yes, even indie books—and that the prices needed to return to what many online remembered them being when they were younger, circa 1994.

This post took that declaration to task, examining it, breaking it down, looking at how the industry operated, then using math the readers could verify themselves to show that memory and nostalgia don’t always line up, and then from there showing that a wide range of books—Indie titles especially—are cheaper than ever thanks to advancements in technology.

The post also noted that where that isn’t true, IE where prices are higher it tends to be the big Trad Pubs who have deliberately eschewed modern advances and then as a cherry on top have sent their prices even higher just because they want more money.

To this day, this post remains one of the most popular on the site, collecting a regular daily stream of readers usually arriving from a Google search like “Why are books so expensive?” or the like.

But there was another factor in that post that made it, at least to me, quite memorable. It was when I went and adjusted the (then—tail prices have since taken effect with a few) prices of my own books back to 1994 cash to see what they were worth. And we got these two nifty little charts:

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OP-ED: Has Trad-Pub Just Become a Vanity Press?

So this question was posed and tossed around the other day in a writing chat after I came out with this week’s Being a Better Writer post (Working with Trad-Pub). Initially launched because someone had asked me if I was going to discuss Vanity Presses in conjunction with Trad-Pub, it later came back up because while the two are still different and separate, that barrier between the two has, from my perspective, shrunk quite a bit.

But before we get into this observation and musing, I do have one bit of news to share. The first draft of Starforge is now at 300,000 words, and about 66-70% of the way done. Step by step, day by day, the finale to the UNSEC Space Trilogy moves forward!

That’s all. Not saying anymore. So let’s talk about this odd question: Has Trad-Pub basically just become a form of Vanity Press? Well … yes? And also no. Vanity Press itself is on the way out, thankfully, due to the changing conditions of the publishing industry (independent authors helped, but print-on-demand is the real heavy hitter), but I’m getting ahead of myself. What is a Vanity Press, for those of you that don’t know?

Basically, back in the day, someone realized that of all those people submitting to the slush pile, there were a percentage of them with lots of money who didn’t have the inside connections that could have gotten them around the slush pile (this was in the days before agents or independent authors). So if they got their hands on a printing press, they could charge these people a large amount of money for their dream. They would provide no editing, no advertising, no marketing, nothing. And there wouldn’t be an advance. But they would deliver completed, printed copies of that “customer’s” book! And then that customer could tell people “Look, I’ve published a book!” which for many of them, was all they wanted to do.

And sure, they might promote the chance of fame and fortune, with a constant reminder that “Hey, that end is on you.” Might be just a little predatory, especially if they’re convincing people to take out loans to meet their printing costs, but that’s the cost of “business,” right?

Yeah, you can see where this is going, as well as why Vanity Press has such a negative stigma. People with a printing press taking folks money in exchange for printing copies of a book 100% as it was from the creator. Vanity Press didn’t provide editing, marketing, promotion, aid for the author (such as flying them to signings, or even setting those up) … none of it. Oh, and the person wanting the book published paid the publisher, not the other way around.

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Want Diversity? Start Supporting Indie

Hey readers, got a short post for you here today. It may not have escaped your notice in recent weeks (or maybe it did, and you’ve spent your time better than I) that the book industry, specifically traditional publishing, has been under fire.

Okay, in fairness, that’s nothing new. The traditional publishing industry has been suffering for years. That’s why Simon & Schuster is up for sale. But right now it’s under fire from readers for a reason that, given the current political climate in the United States, you can probably guess at.

Yup, the publishers are under fire for diversity. Or rather, for a lack of it.

Before I go further with this post, I want to make one thing clear: I actually agree with this concept, but for entirely different reasons than most locked in this battle would probably agree with. Most of them are painting, as they put it, a lack of books from certain ethnic groups or a lack of good royalty for those books as a deliberately targeted act of racism.

I’m not so sure. At least, not in the way most of the accusers seem to think. Personally? I think it’s far more likely that it’s the same story repeated a thousand times with the traditional publishers: They’re out of touch, behind the times, and refusing to adapt to the modern era. They’re “risk averse” to anything they don’t understand, and buddy, there’s a lot they don’t understand.

So basically, while many are accusing book publishers of being deliberately racist, I think that’s giving the publishers too much credit. It’s an “achievement” of ignorance as much as anything else. Ignorance and willful refusal to adapt. Not at all helped by many publishers trying to kill as many birds with one stone as possible and push out books that “hit” every margin the publisher hasn’t at once.

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Being a Better Writer: Pricing and Publishing Options for Ebooks

Hello readers! First, apologies for the lateness of this post, first of all. I got my day started a bit later than I expected to. Second, thank you new readers for all the new reviews I’ve picked up in recent weeks! They’ve been wonderful to see popping up, and with impressive regularity as well! As always, thank you for sharing your thoughts on my work, as there exists a whole spectrum of people out there who find new works to read based on reviews and ratings. The more there are, the easier it is for those people to make their decision.

Granted, my reviews being massively positive certainly doesn’t hurt. Colony is absolutely spreading as a must-read Sci-Fi in a lot of circles, from the sound of it!

So, a big thank you to everyone leaving reviews and telling their friends about Colony and my other works. Their popularity continues to grow!

All right, back-slapping part of this post ever. Let’s talk writing. Or in today’s case, publishing. Because today we’re talking about the final topic on Topic List #14, and it’s a contentious one.

Yes, you read that properly: Book Pricing can be contentious, and no, I just don’t mean with readers (thought that’s certainly true). It’s a dicey topic among authors as well. Just this last LTUE I ended up participating in a somewhat heated debate over book pricing and what would or “would not” work. It never moved past the stage of debate, but heated it was, with one author declaring to another that they had effectively destroyed their own career over their prices … even though the numbers didn’t support that.

What I’m getting at here is that no matter what I write, even trying to show the various
“styles” of publication pricing that are out there right now, someone is likely going to show up, read it, and think “Well that’s all wrong!” And perhaps even comment with their own opinions and thoughts on the matter about why one is right or wrong.

Why? Because publishing is basically a straight-up stormy sea right now, with everyone clinging to their own raft or boat to ride out the waves as the entire industry undergoes a lot of change. Sands, Simon and Schuster is up for sale, and could cease to exist, being the first of the big publishers to collapse (they’re up for sale as their parent company, Viacom, doesn’t see print as an area they wish to be involved in, and S&S has been delivering steady losses now for three decades).

So yes, there are a lot of conflicting opinions out there about book pricing and availability because the market right now has never been in such upheaval. So today, we’re going to talk about a couple of the different approaches there are to pricing your book and figuring out a cost.

Now, two words of caution before we begin: This is something you should could be considering even before your book is done. Why? Because some of these options will affect how your book is written. So you should at least have in the back of your mind a basic idea of “That’s what I’d like to go for” because deciding after the book is written, edited, etc, may make for a lot of changes. Changes to the level of “complete rewrite” in order to have a functioning product.

Second, this will not cover everything or every approach. Publishing right now is in such a flux that it’d be impossible for me to cover every approach, so don’t take what’s offered here as a the “only ways” to price and publish a book. For all I know there’s a young author out there who’s about to release a book in an entirely new way that’ll hit this list like a broadside wave out of the storm. But I can give you the methods of pricing and publication that I’m familiar with.

So, with that all in mind, let’s look at some various approaches to pricing and publishing your book.

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What’s the Next Big Shift in Publishing, and When Will it Hit?

Hey folks! Post-LTUE post here, based off of a couple of conversations I had at LTUE with other authors (be they at the green room, signings, panels, etc). It’s straightforward enough to jump right to the point, so I’ll ask it:

When will the next big shift in publishing hit?

Over the course of LTUE I ended up talking with several different authors on topics that all orbited around (or outright addressed) this idea: That publishing is seeing shifts. Ebooks and indie pubs, for example. And right now, tension is (according to a few authors) building for another. When it hits, what will it be?

This isn’t just from a publishing perspective, but also from an audience perspective. One author I spoke with pointed out that right now the real money for them was in selling short serials on Amazon, but admitted that they didn’t know if that would change soon or not. Would Kindle Unlimited suddenly be their big bank, or would it dry up entirely? There were a little hyperbole-ish about it, but at the same time I could see their point. Publishing right now is more tumultuous than it has ever been thanks to the rise of ebooks and indies, and no one really knows what’s going to happen next. Big publishers are fighting against the change, while authors are scrambling to embrace it, but ultimately where that will put things … well, no one knows, but there’s a lot of theory flying around.

For example, one conversation I was involved in basically boiled down to “Which of the big five trad pubs is going to fall first?” The question among the authors present wasn’t “Will one fall” but which one and when?

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Invisible Censorship and Books

I made an interesting and alarming discovery a few weeks ago.

Like most authors, I happen to love reading books as well. Between my local library, the occasional purchase, and my Kindle, I go through a good number of them every year. I have my entire life. Sands, in my small-town library, if I happened to be around the librarians would sometimes ask me if I knew a book a patron was asking about. I read a lot.

So, naturally, I gravitate to places online that talk about books. Forums that offer book reviews, or book chats, etc etc.

It was on one of these forums that I discovered an extremely disturbing trend.

Let me catch you up. One of the book places I hung out at quite regularly—or did, before this discovery, which all but killed my interest in it—was a place for book recommendations. It was pretty simple and straightforward: One person posts what they’re looking for, be it a historical romance with specific traits, or just something like what they’d already read and enjoyed, like Dune. Then, participants could post replies listing, detailing, or talking about other books that the poster might be interested in.

Good idea, right? I sure thought so. And so I went to it. It was fun dredging my brain sometimes for lesser-known authors or books that someone might have missed, or thinking “Oh, what was the name of that book!” and digging back several years through my Goodreads list to find it.

It was pretty good … Or so I thought.

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Being a Better Writer: Cover Art

Hello readers! Welcome back to a Monday edition of Being a Better Writer! I know, it’s almost sad that I have to celebrate the posting of a Monday-centric series on a Monday, but my other job lately has been nuts. As in, I could write an entire post about how it’s an example of the dumpster fire that corporate America has created/become. I sort of want to, for my sanity as well, because … well, that’s a tale for another time. Or day.

Thankfully, things with this job are going pretty awesome. How so? Well, you might have missed it if these posts are the only ones you ever check out, but Shadow of an Empire (the snazzy cover you saw in the featured image) is available for pre-order! That’s right! It comes out June 1st, and joins my slowly-but-ever-expanding roster of adventures. If you’ve been reading Being a Better Writer but haven’t checked out any of my books yet, this is the point where I tell you that you definitely should. You’ll get to see all of the topics, elements, etc, that I talk about in these BaBW posts on display in some awesome fiction.

Also, if you haven’t, this week’s News Post is pretty packed-full of cool news and updates. Price drops, Reddit AMAs … check it out!

Okay, news and stuff out of the way! Let’s talk about a really tricky, often dividing topic among authors and writers: Book covers.

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Op-Ed: The Fall(out) of Barnes & Noble

This is a post I’ve wanted to write for a while now, but basically been bouncing back and forth on exactly how since while I have some insight on the subject … I really don’t have a lot compared to some others. Put plain and simply I don’t deal with Barnes & Noble. At least, not as an author. Very rarely, as a customer, but that frequency has dropped from a couple of book-buying visits a year to a visit every couple of years, and even then it’s rare that I walk out with something.

Which doesn’t paint a rosy picture of their business in the first place, if my and my friends experiences are anything to go by (or B&N’s own reports). But as an author, I don’t deal with B&N at all. Most notably because I’m indie, and B&N has never really had much to offer authors in that regard.

Oh sure, you could sell on their Nook service for a small royalty. But the Nook has always been such a niche market that it never really seemed worth it. Now that B&N has cut the Nook, that seems like a smart proposition (especially considering I heard nothing but mixed messages from it when it was around).

Right, I feel like I’m either getting ahead of myself or slightly off-topic. Only slightly, as B&N’s treatment of the Nook does seem to illustrate how we get to today. But let’s wrap that back in. Effectively, what I’m saying is that while I’m curious and intrigued about what the fallout of, well, we’ll talk about that in a moment, but let’s just call it “it” for now, is going to be … I’m on a side of the publishing industry that doesn’t rub up against B&N too much, so a lot of what I think could happen is mostly speculation—light speculation—about the shockwaves rolling through a side I don’t really know. I know there’s going to be a lot of fallout, just as one knows when a nation topples that the status quo has just been upset … but in the spirit of that analogy I’m on the other side of the continent, or maybe even across an ocean. All I know is that when someplace like Rome falls, everyone feels it.

That clear as mud? Okay? Well, then let’s talk about “it.” The big deal. I’ve talked about it before on here, but only in passing. To put it simply, however …

Barnes & Noble is going under.

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The LTUE 2018 Report

It’s time for another LTUE (Life, The Universe, and Everything) report! And this time, not in place of Monday’s Being a Better Writer post!

Why, you may ask? Okay, and you may be asking “What’s LTUE?” as well. So, in reverse order then.

LTUE is one of the best “secret” cons for writers out there, if not the best. It always has a massive, smashing guest list full of friendly authors, editors, and publishers, hundreds of awesome panels those same people participate in … and then just plenty of fun stuff too. Want to learn how to write romance, or common submission pitfalls? Want to catch the latest scuttlebutt and undercurrents from the industry, or hear embarrassing mistakes from now-famous authors?

Okay, you might not get all of that in one year, simply because you’d probably have to hit multiple panels at the same time, but all of that can be found at LTUE. It’s a convention for writers, about writers, by authors passing on their knowledge. If you like BaBW, LTUE is a con you should go to. February of every year in Provo Utah.

Now, the second question: Why is this report going up early? Oh, and shorter? Well, quite simply because I wasn’t paneling this year and was too broke to go to all three days (much sadness on that point). LTUE is a con, after all. Expect to pay (though students get in for $5 a day).

Anyway, with my knee dragging my finances down, I only was able to afford going to a single day. Naturally, I picked the day I most wanted to go to, which included a relaxed sit-down with Larry Correia (because the guy is fun to talk with), and went then.

So, what’d I pick up from this year’s LTUE? It was a mixed bag. Not at all because the con wasn’t as good this year or something, but because, personally, where I’m at.

Look, I’ll get two things out of the way right away. The first is that LTUE is fun. Like, ridiculously fun. Even if you’re there flying solo, it’s a good time. Everyone is there to talk about writing in some facet or another, from just starting out, to being stuck in a death spiral, to trying to submit their first manuscript. That’s awesome.

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