Managing Marketing

Hello readers! Max here with a short news post. Nothing big. Mostly just updates, starting with the big one on everyone’s mind: What’s going on with Starforge?

Work, actually! Joking aside, progress on Starforge continues forward. Returning from my vacation, I’ve taken some time to tighten up (read: rewrite) the last quarter that I was working on, and progress over the last few days has been in the high-quota range. If things continue at their current pace, I could see the first draft being done by the end of this month.

About time, too, I know. Speaking of which, I really want to get back to it (things are happening) so this is going to be a short post.


What else is up? Well, I spent a good chunk of today rebuilding and restructuring a lot of my advertising. Advertising for Axtara has done really well, so I spent some additional time working on that and adding a keyword search set to it to see how that performs, as well as going back and building a new advertising campaign for Colony based on its most successful keywords, plus a few new ones.

Hopefully, this will be part of the process that tips me over the knife edge I’ve been balanced on over the twenty and eighty percent. For those who are not in the know, about eighty percent of authors never make enough off of their writing to live, and therefor have a second job. A number which is thankfully up due to indie publishing.

Anyway, I’m on the edge of being able to move from that eighty percent into the twenty percent. Have been for a while, and have just been looking/working for the push that puts me there. Maybe this advertising refinement will do the trick?


Let me see, what other news do I have to drop! Oh, I was interviewed by my hometown radio news station during my vacation (yes, my hometown has a public radio station still, a unique boon that most of the US no longer has, and I can wax on the societal implications/advantages of that for a while), talking about publishing, writing, and where Sci-Fi may go from here, among a few other things. I’ll be sure to let you all know as soon as the story goes live! I myself will be curious to see what gets cut from the 40-odd minutes we talked compared to what airs.


And in other news … I got nothing, actually. There’s some cut content from Starforge that’ll probably be coming to Patreon soon, Axtara got a few more five-star reviews, along with Jungle, and summer’s here, so I’m loving having my biking season back. And being back at work with Starforge‘s draft whizzing along.

Speaking of which, I’m going to get back to that now. These battles aren’t going to write themselves! Have a great weekend, everyone!

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